The television market in Angola is becoming quite competitive. There are more channel options, more options for packages, in short, a diversity that users have been waiting for some time.
As a result of this competitiveness, the companies of the branch began to invest more in channels with content that pleased the viewers. One of the indisputable truths is that local content will always attract viewers. THE Multichoice took this into account and during the past week officially presented the channel “TV band"(524)
Read the full press release:
The TV Band began broadcasting last Thursday, 28 of November, with entertainment and information content. In the presentation to the press, which took place yesterday, in Chá de Caxinde, in Luanda, the leaders of the new channel announced soap operas, entertainment programs, music, humor and sports.
All this and more, in Portuguese language and with content produced specifically for the Angolan public. Available on the 524 channel of the DStv platform and with a daily broadcast of 24 hours, the TV Band intends to attract all age groups with its diversified programming and the appreciation of local content. This will be augmented with quality foreign productions in order to offer you the best entertainment possible. "The channel has the ambition to reach the heart of Angolans," said Emídio Rangel, content director of TV Band.
In the Caxinde Tea, AfroMusic Channel's president, Manuel Domingues, the Communications and Public Relations Officer of Multichoice / DStv in Angola, Adilson Garcia, and William "King of Love", the Angolan artist who will be the face of a of the station's programs. For Adilson Garcia, "TV Band represents the beginning of a process that DStv wants to consolidate in Angola. We are open to other initiatives of transmission of own content of other channels, that value and culture and the national production in the scope of the company's objective to broaden its content offer and its interest in bringing the programming to the public.
An Angolan television
The TV Band broadcasts 24 hours of entertainment to an audience of "8 to 80 years", addressing an audience that prizes the television series as a family and valuing local content of Angolan news, but equally fond of good cinema, soap operas, reality -shows or comedies.
From informative and leisure morning content, animation blocks aimed at children or adult entertainment programs, the broadcasting time will also include soap operas for teenagers in the late afternoon. In prime-time, will have productions directed to the adult audience.
Apparently Multichoice does not want to stop there. We'll have more news later. Will competition also respond quickly?
