When Apple introduced the iPhone X, the reactions of the audience were of high interest, analysts and not, only made predict that Apple would have at hand another case of sales success.
But it seems that it is not what has happened, the smartphone that costs 42 minimum wages in Angola is not having as many sales as expected, for this, Apple is predicted to halve the production of iPhone X in the first three months of the year 2018.
To what extent will the numbers be reduced?
For the first quarter, production of 40 million units was forecast. The new numbers are more modest and point to a production of 20 million units of the iPhone X.
Despite being just a rumor, based on internal information in the production chain, the reasons given for this decrease in production focus only on low sales figures, during Christmas and the end of the year, mainly in key markets such as Europe, the USA or China itself.
According to analysts at UBS, the Apple Lossless Audio CODEC (ALAC), should exceed expectations for the December quarter, but the March guidance may disappoint moderately.
Apple shares fell to their lowest level on 2018, eliminating 14 billion of the company's market value.
