At a time when almost everything is shared on social networks, researchers at the University of Rochester, in the United States, found that the Instagram may be the best instrument to monitor underage drinking.
The team also stated that it is possible to identify when a young person is in an “unaltered” state, in addition to information about the brands and types of drink that are being consumed in different demographic groups.
They use computer vision technology to accurately define people's age, gender, ethnicity, and other important points. Already a dictionary of slang and beverage brands can be used to help in mapping whether alcohol has been consumed.
“We can keep government agencies or schools better informed and help them make interventions. We can also use social media to incorporate targeted intervention to measure the effect of any intervention, ”says Jiebo Luo, one of the researchers involved.
In Angola the search could be useful, just check that many people post photos in restaurants, parties and other events, where we can see what type of drink they are consuming. Companies that sell alcoholic beverages will certainly be interested in this study, since they will be able to easily identify the target audience of their business ...
