Samsung's advertising strategy is based on a special star, the competition. Samsung has not only struggled to showcase the quality of its products, but whenever it can, it also tries to show disadvantages in the products of competing companies (in this case Apple).
In another publicity stunt, Samsung went to the streets of New York, to ask passers-by what is the best tablet: iPad Air or Galaxy Tab S.
As it could be, people “confirmed” that the Galaxy Tab S is superior to the iPad Air ( if it were not a Samsung advertising campaign)
In one of the portals specializing in product comparisons, we many users agree with Samsung and choose the Galaxy Tab S. And do you agree?
[Source]: MacRumors
