WhatsApp will implement in-app ads

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the person responsible for WhatsApp, Will Cathcart, said in an interview with the website TechCrunch that the company is still working on integrating advertisements into the messaging app.

Cathcart noted that these advertisements may appear in different areas of WhatsApp, namely in the area dedicated to Channels. However, it is not expected that advertisements will appear in the inbox area or in the “messaging experience”.

BUT: WhatsApp: what is the difference between channel, community and group?

Despite this information, the WhatsApp leader did not provide further details about the process of integrating advertisements into the app, so we still don't know when we can expect them.

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