Yesterday (05) the 2nd edition of the “Webinar of Journalists” took place, organized by MultiChoice Angola, where the theme was “Production of Content on Multiple Platforms for Journalists”, with the renowned Angolan journalist and EuroNews correspondent in the country, Neusa e Silva, as lecturer.
The event, which was transmitted in a hybrid form, and which was attended by the MenosFios editorial office, analyzed the production of content on multiple platforms for Angolan journalists, focusing on the content strategy and the need for a content strategy.
With a simplistic, clear and objective approach, Neusa e Silva presented the guests with the importance of using social networks as a work tool, so that Angolan professionals can position themselves as brands, companies or individuals, and monetize their projects and projects in the future. ideas through content production.
"it is important for journalists to invest in their own training and practical knowledge, as well as technical knowledge, to be able to add value to their bodies of work, providing content for multiple platforms“, said Neusa e Silva.
Also correspondent for DW and CNN for Angola, Neusa e Silva showed the methodology fully applicable to our country and follow-up so that journalists can produce content in general, as well as understand the main features of each of the social networks that exist today up-to-date and can use them in a strategic and organized way, to put ideas and projects into practice at any time.
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On the other hand, for Estefania Sousa, Director for Corporate Affairs at MultiChoice Angola, stresses that the objective of these editions of the “Webinar of Journalists” is to “create technical and theoretical skills to help the most up-to-date Angolan journalists and be able to do their work with more ownership, give tools to be more complete journalists”.
It should be noted that the “Journalists Webinar” is a bi-annual event promoted and organized by MultiChoice, where its first edition brought “Digital Journalism vs. Traditional Journalism", and according to Estefania Sousa comes "due to a change of scenery to the digital age, and that it is important for journalists to know not only how to strategically position themselves, but how to increase the reach of the content they create".
The Director for Corporate Affairs at MultiChoice concludes that for the next editions the webinar will continue to “continue to innovate and above all look at the areas where there are challenges and there are not so many training opportunities”, where for the 3rd edition it will bring as a subject the national economy.
