This article was submitted by João CB João. Do you want to share knowledge with the other followers of MenosFios? Follow the steps.
________________________________________________________________________
The prevention of theft of a brand of public knowledge on the internet necessarily involves the creation of a website that brings together in an interconnected way all of its existing digital channels in the various social media by its owner.
There are, for example, small, medium or large companies, agencies, for-profit or non-profit organizations and individuals who perform an activity or are only present to facilitate communication on the main social networks, such as: Facebook, Instagram, YouTube, Twitter, LinkedIn and TikTok, among others, well known by the national and international public due to the non-existence of borders in the digital world, and which, somehow, either by name or by work, have become a brand, but do not have a website.
BUT: Less Yarn's Office: 7 Things You Should Never Share Online
This can be understood as institutional non-adaptation to the global technological context, compromises the future of the company, agency or project on the internet and can also be interpreted as a lack or limitation of technological vision. Because it leaves the brand and target audience virtually vulnerable to loss to a competitor in the digital world. Because, even if the brand is already physically registered, he can usurp it virtually through an SEO work (website optimization for search engines) and, in this way, end up earning and retaining it on the web and in the database. target Audience. And it will be unfortunate if that happens, especially for the brands of people, agencies, companies or social media portals (eg Facebook pages, YouTube channels, Instagram profiles) that are already well known!
This applies to companies, agencies, organizations, portals and individuals who do not have a website as much as it applies to those who already have one but who, from the address to its structure, do not fit the brand, consumer audience and market segment in that are inserted, due to poor technical construction, that is, unprofessional, at the level of SEO.
